Case Studies ) Web Applications
Petunia Pickle Bottom
- Customer since: 2001
- Total projects: 9
- Launch site: www.petuniapicklebottom.com
- Designed by: Pelago
Company background
Petunia Pickle Bottom designs and manufactures a collection of chic baby accessories. Their high end products include baby bags, bedding, paper, and accessories. Petunia has revolutionized the dreaded doudy diaper bag and elevated mothers everywhere to the forefront of fashion with their sophisticated design and beautiful fabrics.
Nuts & bolts
- PHP
- MySQL
- Archipelago Framework
- IndexTools
- Campaign Monitor
- Wrensoft Zoom Search Engine + XML
Awards
Silver Addy Award for Interactive Media at the American Advertising Federation 2007 Coastal California Local Competition
About the project
To date, we have designed, produced and developed three different versions of the Petunia Pickle Bottom web site, refreshing it each time to match their growing, evolving brand. This latest online iteration is really four sites in one:
- We first built a public web site for searching product catalogs, company information and store locations (utilizing a mashup that uses a Google maps API).
- We then implemented another sub-site for sales reps to access the latest news, download documents and view upcoming products.
- We implemented a wholesaler site for Petunia stores to access the latest news, download images and order sales material.
- We built a back-end admin interface to enable Petunia to manage all of their stores in the US and overseas and to edit site content.
All four are supported by a customized content management system with SEO-friendly production layered in and URL rewriting.


